Use case
Trial-to-paid conversion recap video for Energy / Utilities
Summarize trial engagement and outcomes into a video recap to drive conversion.
Why Energy / Utilities teams still ship reports manually
- Operational updates are hard to summarize quickly.
- Stakeholders need clear outage communication.
- Manual recaps take too long to publish.
- Teams need reliable status reporting.
Automate trial-to-paid conversion recap video with an API
- Trigger the workflow when a trial is ending happens.
- POST structured data to /render using template trial-recap-v1.
- Render asynchronously at scale and receive a webhook when the MP4 is ready.
- Deliver the video via status page, email, or ops dashboard.
Input (structured data)
{
"brand": "energy-utilities",
"data": {
"highlight": "meters",
"kpis": {
"outages": 3,
"peakLoad": 842,
"renewableShare": "38%",
"restorationTime": "1h 20m",
"serviceTickets": 214
},
"outages": 3,
"peakLoad": 842,
"period": "2026-01-14",
"renewableShare": "38%",
"restorationTime": "1h 20m",
"serviceTickets": 214,
"trialId": "example-trialId"
},
"template": "trial-recap-v1"
}Output (deterministic MP4)
- 30-60s MP4 video
- Usage highlights and outcomes
- Clear next-step CTA slot
- Webhook with URL
Architecture
Data source / event | v Rendivia Render API | v Queue + Workers | v Remotion templates | v Branded MP4 + webhook
How it works
Collect trial data
Aggregate usage events and outcomes during the trial.
Render recap
POST to /render with trial-recap-v1.
Send before expiry
Use webhook result to deliver video before trial ends.
Measure
Track conversions and iterate template content.
Benefits
- Automate reliability and outage updates.
- Deliver clear status summaries to stakeholders.
- Deterministic output you can trust in production.
- A repeatable workflow triggered by a trial is ending.
Common questions
Can I include a CTA at the end?
Yes. Include a CTA field in data and render it in the outro.
Does this replace emails?
It complements them by adding a high-signal recap format.
Related
Generate trial-to-paid conversion recap video via API
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