Use case

Trial-to-paid conversion recap video for SaaS

Summarize trial engagement and outcomes into a video recap to drive conversion.

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Why SaaS teams still ship reports manually

Dashboards require users to interpret charts manually.
Email and PDF reports are skimmed or ignored.
Weekly insights get lost without a narrative.
Manual video creation doesn't scale across customers.

Automate trial-to-paid conversion recap video with an API

Trigger the workflow when a trial is ending happens.
POST structured data to /render using template trial-recap-v1.
Render asynchronously at scale and receive a webhook when the MP4 is ready.
Deliver the video via in-app, email, or customer portal.

Input (structured data)

{
  "brand": "saas",
  "data": {
    "activation": "34%",
    "activeUsers": 1243,
    "churn": "2.1%",
    "highlight": "users",
    "kpis": {
      "activation": "34%",
      "activeUsers": 1243,
      "churn": "2.1%",
      "mrr": 8920,
      "nrr": "112%"
    },
    "mrr": 8920,
    "nrr": "112%",
    "period": "2026-01-14",
    "trialId": "example-trialId"
  },
  "template": "trial-recap-v1"
}

Output (deterministic MP4)

30-60s MP4 video
Usage highlights and outcomes
Clear next-step CTA slot
Webhook with URL

Architecture

Data source / event
  |
  v
Rendivia Render API
  |
  v
Queue + Workers
  |
  v
Remotion templates
  |
  v
Branded MP4 + webhook

How it works

Collect trial data

Aggregate usage events and outcomes during the trial.

Render recap

POST to /render with trial-recap-v1.

Send before expiry

Use webhook result to deliver video before trial ends.

Measure

Track conversions and iterate template content.

Benefits

Increase engagement with automated summaries.
Make key KPIs easier to understand at a glance.
Deterministic output you can trust in production.
A repeatable workflow triggered by a trial is ending.

Common questions

Can I include a CTA at the end?

Yes. Include a CTA field in data and render it in the outro.

Does this replace emails?

It complements them by adding a high-signal recap format.

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Generate trial-to-paid conversion recap video via API

Create an API key and render your first trial-to-paid conversion recap video in minutes.

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